The Perth Mint has announced a ground-breaking public Q & A series with Australian entrepreneur Mark Bouris, to demystify the world of gold investing.

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‘Searching for Gold with Mark Bouris’ is an exclusive joint venture with The Perth Mint and Mr Bouris, who will lead the public on the search for the answer to the question ‘why invest in gold?’.

Mark Bouris has made a career out of keeping his fingers on the pulse of investing, yet has never dabbled in gold.

“Focusing in on my investments, I realised that gold was something I hadn’t considered and didn’t know much about. It left me curious, and I imagine many other potential gold investors are also curious, which is why I want to share my gold journey in search for answers about gold and its important role in sustainable wealth creation,” Mr Bouris explained.

Over the course of six months, Mr Bouris and Perth Mint Investment Manager Jordan Eliseo will embark on a journey to answer the questions Australians have about gold and its investment potential. They will explore why, how, and where to invest in gold and have the opportunity to delve into the world of gold investing to produce answers to some fascinating questions.

Mr Eliseo expressed his anticipation in the series.

“Even though the gold price has had a pullback in Q1 of this year, the fundamentals for an investment in precious metals have never been stronger. There are multiple tailwinds supporting an investment into gold, including heightened economic uncertainty, low interest rates, and volatile financial markets, none of which show any signs of abating soon.”

“Despite this, our research shows that only two per cent of Australians have a direct investment in gold. Clearly, this age-old investment opportunity retains more than a bit of mystique for most,” Mr Eliseo said.

The general public can join Mr Bouris’ gold journey by posting questions under the campaign video on his LinkedIn platform, then follow as their questions are answered at www.perthmint.com/gold.

Watch Searching for Gold via The Perth Mint blog.

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